Volunteer for Tryanuary

Are you fanatical about fantastic beer in your area?

Now is your opportunity to tell the whole country about it! Tryanuary is going to be six years old and 2020 is going to be the biggest, most exciting yet. But it can't happen without your help! So please volunteer – we have a number of exciting roles as detailed below.


Social Media Coordinator

Our National Social Media Coordinators is critical to Tryanuary's social media presence.

Tryanuary's success & momentum on a national level has been via our social media channels. Using #Tryanuary, we've seen high engagement across Twitter, Instagram & Facebook.

As in previous years, Tryanuary will be 100% volunteer-led. To be considered for this particular role we're asking for a few things:

  • Passion for beer!
  • Being available all-year round to help the National Coordinating team plan for Tryanuary, but with specific availability needed from August-February to manage the social media accounts.
  • You must be able to use Slack. Slack is an online chat & collaboration tool that we use.
  • Strong social media experience, ideally in your day-to-day job.
  • Organisation and communication skills.

Here's what the role of National Social Media Coordinator looks like:

  • Work alongside the National Campaign Coordinator to define social media guidelines for all Tryanuary volunteers who are using Tryanuary social media accounts.
  • If preferred, work with the National Recruitment Coordinator to build a small team to run the national social media accounts alongside you.
  • Use the national social media accounts to actively promote the Tryanuary campaign.
    • Any events & information on our agreed national charity.
    • Promote sponsorship of the campaign.
    • Engage with people interacting with the Tryanuary social media accounts or who are using #Tryanuary.
    • Hootsuite is available to help schedule social media posts.
  • Provide guidance to volunteers using the regional Twitter accounts.
  • Be regularly available on Slack to communicate with the rest of the Tryanuary team.
  • It's essential that you work closely with the rest of the National Coordinating team. Plus, Regional Coordinators & any volunteers helping with the National social media accounts.  It's important that information being shared is correct & in keeping with the voice of the campaign.

Sign up to be our National Social Media Coordinator

National Press Coordinator

Our National Press Coordinator role is Tryanuary's communication with the world outside of Social Media.

Tryanuary is a campaign built on Social Media success, but for campaign exposure, it's really important that we also raise awareness via online news and traditional press. It's also important that we keep our newsletter subscribers updated with the campaign too.

As in previous years, Tryanuary will be 100% volunteer-led. To be considered for this particular role we're asking for a few things:

  • Passion for beer!
  • Being available all-year round to help the National Coordinating team plan for Tryanuary, but with specific availability needed from September-February to distribute press releases and e-newsletters.
  • You must be able to use Slack. Slack is an online chat & collaboration tool that we use.
  • Excellent written skills, with focus on creativity plus spelling and grammar accuracy.
  • Organisation and communication skills.

Here's what the role of National Press Coordinator looks like:

  • Work alongside the National Campaign Coordinator to create a press release and e-newsletter schedule.
  • If preferred, work with the National Recruitment Coordinator to build a small team to assist you.
  • Build a press release distribution list, with focus on national media companies.
  • Draft & distribute Tryanuary press releases.
  • Work alongside Regional Coordinators to ensure press releases are adapted and sent to regional media.
  • Draft and send e-newsletters to our website subscribers.
  • Monitor media throughout December and January and raise awareness of any published articles about Tryanuary.
  • Be regularly available on Slack to communicate with the rest of the Tryanuary team.
  • It's essential that you work closely with the rest of the National Coordinating team to ensure everyone is up-to-date with what is happening.

Sign up to be our National Press Coordinator

Regional Coordinator

Our Regional Coordinators are a key element to the success of the Tryanuary campaign across the UK.

This year we have less regions. This will make the overall campaign easier to manage & the National Coordinating team can offer much better support in this new format! It does mean the regions will be larger, however this won't mean more work for the Regional Coordinator.

As in previous years, Tryanuary will be 100% volunteer-led. To be considered for this particular role we're asking for a few things:

  • Passion for beer!
  • Being available as much as possible in the run up to & during Tryanuary. For Regional Coordinators, preparation work for Tryanuary will begin in October.
  • You must be able to use Slack. Slack is an online chat & collaboration tool that we use.
  • Strong organisation and communication skills

Here's what the role of Regional Coordinator looks like:

Please note that as this role is very involved, ALL elements of this role can be shared with your team of local champions. However, as Regional Coordinator, you will still be responsible overall.

  • Work alongside the National Recruitment Coordinator to recruit a team of Local Champions that represent your region
  • Work with your team of Local Champions to make local breweries, pubs & bars aware of the Tryanuary campaign & encourage them to arrange events
    • Although you may wish to be heavily involved in this too, this is the main role for the Local Champions
  • Encourage sponsorship for Tryanuary, with support from the National Sponsorship Coordinator
  • Use the regional Twitter account to actively promote the Tryanuary campaign
    • Any events, sponsorship & information on our agreed national charity
    • Guidance will be available from the National Social Media Coordinator
    • Tools such as Hootsuite to help schedule social media posts can be made available
  • Be regularly available on Slack to communicate with the rest of the Tryanuary team
  • Work alongside the National Press Coordinator to share press releases to your local regional media
  • As well as championing the industry, equally is important is fundraising for our chosen partner charity
    • Work alongside the National Charity Coordinator to promote the charity
    • Work with participating venues and events to encourage donation to the charity
  • It's essential that you & your team of Local Champions work closely together & knows what is going on in your area
    • Based on volunteer feedback on the 2019 campaign, some Local Champions felt "lost"
    • Similarly, highlight anything to the National Coordinating team that you think may be preventing you from doing this

Sign up to be a Regional Coordinator

Local Champions

Our Local Champions are a key element to the success of the Tryanuary campaign across the UK.

This year we have fewer regions. This will make the overall campaign easier to manage. Fewer regions will mean larger regions though. For our Local Champions, that means more of you may come under a Regional Coordinator than you did before.

As in previous years, Tryanuary will be 100% volunteer-led. To be considered for this particular role we're asking for a few things:

  • Passion for beer!
  • Being available as much as possible in the run up to & during Tryanuary. For Local Champions, preparation work for Tryanuary will begin in October.
  • You must be able to use Slack. Slack is an online chat & collaboration tool that we use.
  • Strong organisation and communication skills

Here's what the role of Local Champion looks like:

  • Work with any other Local Champions in your area to make local breweries, pubs & bars aware of the Tryanuary campaign & encourage them to arrange events
    • Keep your regional Coordinator up-to-date with everything that's happening
  • If you identify any potential sponsors for the campaign, make your Regional Coordinator & the National Sponsorship Coordinator aware
  • If you'd like to support the Regional Coordinator in the use of the regional Twitter account, then you can! The Twitter accounts are used for the following:
    • To actively promote the Tryanuary campaign
    • Any events, sponsorship & information on our agreed national charity
    • Guidance will be available from the National Social Media Coordinator
    • Tools such as Hootsuite to help schedule social media posts can be made available
  • Be regularly available on Slack to communicate with the rest of the Tryanuary team
  • As well as championing the industry, equally is important is fundraising for our chosen partner charity
    • Work alongside the Regional Coordinator and National Charity Coordinator to promote the charity
    • Work with participating venues and events to encourage donation to the charity
  • It's essential that you work closely together with other Local Champions in your area & your Regional Coordinator so that everyone knows what is going on.
    • Based on volunteer feedback on the 2019 campaign, some Local Champions felt "lost"
    • Similarly, highlight anything to the National Coordinating team that you think maybe preventing you from doing this

Sign up to be a Local Champion


If you feel you can be an asset to our team, but your area of expertise doesn’t fit within any of these roles, please get in touch for a chat.

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